Publishers Weekly (PW) is an American weekly trade news magazine whose coverage focuses on publishers, librarians, booksellers and literary agents. Published continuously since 1872, it has carried the tagline, “The International News Magazine of Book Publishing and Bookselling". With 51 issues a year, the emphasis of the organization is on book reviews.
PW Advertising comes in four packages: PW’s Spotlight On, PW’s Standard, PW’s Advanced and PW’s Premium
Spotlight On
- Spotlight On –– Full page print ad in Publishers Weekly’s must-read news and features.
- One-on-one interview with the traditional in-house editors of Publishers Weekly and creation of a comprehensive article that talks about the author, the book, and all its selling angles.
- Online banner ad campaign on PublishersWeekly.com with 100,000 impressions.
- 2nd Skyscraper banner ad on a Publishers Weekly e-newsletter.
- A listing in PW Select magazine, a monthly supplement that features author interviews, book announcements, news, book reviews, and more.
- One month placement in Booklife.com, Publishers Weekly’s website dedicated to indie authors. It features stories of achievement, author profiles, and writing tips, as well as a streamlined ways to submit books for review.
- Social media promotion via Booklife’s Facebook and Twitter pages.
- Actual printed copy of the Publishers Weekly issue in which your book’s PW Select listing appears.
PW Premium
- Full Page print ad in the Publishers Weekly magazine
- A listing in Publishers Weekly Select magazine, a monthly supplement that features author interviews, book announcements, news, book reviews, and more.
- 1 month placement in Booklife.com, Publishers Weekly’s website dedicated to indie authors. It features stories of achievement, author profiles, and writing tips, as well as a streamlined way to submit books for review.
- Social media promotion via Booklife’s Facebook and Twitter pages
- 6-month digital subscription to Publishers Weekly
- 1-year digital subscription to PW Select magazine
- 1 free print copy of the Publishers Weekly issue in which your book’s PW Select listing appears
PW Advance
- 1/2 page print ad in the Publishers Weekly magazine.
- A listing in Publishers Weekly Select magazine, a monthly supplement that features author interviews, book announcements, news, book reviews, and more.
- One month placement in Booklife.com, Publishers Weekly’s website dedicated to indie authors. It features success stories, author profiles, and writing tips, as well as a streamlined way to submit books for review.
- Social media promotion via Booklife’s Facebook and Twitter pages
- 6-month digital subscription to Publishers Weekly
- 1-year digital subscription to PW Select magazine
- One free print copy of the Publishers Weekly issue in which your book’s PW Select listing appears.
PW Standard
- 1/6 page print ad in Publishers Weekly magazine
- A listing in Publishers Weekly Select magazine, a monthly supplement that features author interviews, book announcements, news, book reviews, and more.
- One month placement in Booklife.com, Publishers Weekly’s website dedicated to indie authors. It features success stories, author profiles, and writing tips, as well as a streamlined way to submit books for review.
- Social media promotion via Booklife’s Facebook and Twitter pages
- 6-month digital subscription to Publishers Weekly
- 1-year digital subscription to PW Select magazine
- One free print copy of the Publishers Weekly issue in which your book’s PW Select listing appears.
